Here's a rich resource of reviews on key topics such as social media, email marketing, b2b marketing and PR. Produced by Marketing Sherpa, 'Marketing Wisdom' presents the real-life stories and lessons learned from 70 marketers and agencies. There's a whole range of companies represented and the document is full of short, but useful practical case studies and insight. Three main trends are highlighted by the editor:
- Social media is everywhere - social media is filling the space between all other channels
- Adversity created testing opportunities
- Free tools and tactics helped
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Great ! I hope you will not stop posting new articles. I was pleased to read this article BTW how did you make the little widget on top of your blog ? Thanks.
I used some technology called Zibb.